Boost customer satisfaction by cutting big data management time from weeks to mere seconds.
Challenge:
Slow data processes hinder fast, effective customer service
For one of Thailand’s largest mobile operators—serving over 45 million customers nationwide—delivering prompt and reliable service is critical. Yet, resolving customer issues requires analyzing vast and constantly growing datasets, including personal information, usage logs, and activity from multiple devices and channels. Fragmented systems across departments made it difficult to access and process this data quickly, often taking weeks to investigate and resolve complaints—ultimately impacting service quality and customer satisfaction.
Blendata in Action:
Centralized data for faster resolution and smarter service
Blendata streamlined the company’s customer service operations by consolidating customer data, access logs, and top-up history from various systems onto a single, unified platform. The data was transformed into an instantly searchable and queryable format, accessible through a real-time service dashboard. This enabled immediate issue analysis, monitoring of resolution success rates, and deeper insights into customer behavior and the top-up system.
Results Achieved:
From weeks to seconds—faster service, happier customers
With Blendata, the mobile operator could identify the root causes of customer issues in seconds, eliminating delays that once took up to two weeks. This rapid troubleshooting capability significantly improved service response times and contributed to higher customer satisfaction.
Customers Success
